For most of us, a gift became a mandatory part of visiting someone’s home (3azooma). Whether it was your mom’s freshly baked kunafa wrapped in loads of foil or souvenirs from your latest travels, gifts are how we show love and respect.
Big brands today make gifting easier. Swipe through a “Gift for Her” list, grab a candle or a face mask set, and you’re done. But how often does a gift actually feel like you? Or the person you’re gifting? Have you ever seen something at Target that reminds you of your Creator? Or a card that makes your heart soften toward your deen? Finally I ask, how intentional is your gift?
Islam is not just a side practice, it’s the very water we swim in. We don’t aim to chase this dunyia and our mindset is toward the akhira. If Islam shapes the way we speak, eat, and think, then why wouldn’t it shape the way we give, too? That is what I want to bring attention to for us all today. A gift that reflects this foundational sentiment is part of the growing trend of intentional gifting. When we start to look for gifts that can bring this intentionality, our money is no longer just sent for the sake of gifting, but spent with the hope of planting barakah in someone’s life.
For the moments when you’re not sure what to get your mom, dad, or best friend skip the generic and choose intentional gifting instead. Trust me, there’s nothing like hearing, “Wow, where did you find this?” when you hand them a thoughtful surprise.
Maybe it’s a “Umrah Mubarak!” card that makes their eyes soften, or a “Alf Mabrouk on the Wedding” card tucked beside their gift. Maybe it’s breathable halal nail polish for your bestie, or a coffee glass cup that reads, “Fueled by coffee and du’as.”
It could be an attar oil that takes them right back to the streets of Mecca, or a hijabi starter pack filled with everything she needs to feel confident in her journey. Maybe it’s something as simple and stunning as a lantern-shaped incense burner to fill her space with light and scent. Maybe it’s a beautiful tasbeeh in your aunt’s favorite color that brings her closer to Allah through your gift.
Either way, the gifts you choose can have a deeper and lasting impact than simply grabbing something that may or may not be used by the recipient. Why code-switch with your gifts?
That’s the heart of what we do at Nour. We search for products that tell a story; your story, your loved one’s story, and most importantly, the story of our faith woven into everyday life.
When we curate a bundle, launch a new product, or design a card, it’s not random. It’s a little moment of intention. A reminder that even a small gift can carry light, laughter, du’a, and intention.
So whether you’re celebrating a friend’s birthday, welcoming someone home from Hajj, or just sending a little “thinking of you” pick-me-up, Nour is here to help you gift with meaning.